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Art of Tea introduces new teabag sachet line

PKBR Staff Writer Published 21 December 2017

Art of Tea has launched a new line of individually wrapped Eco Pyramid Teabag sachets, as part of its rebranding efforts.

The sachets will be available in both bulk cases and retail-ready packaging. They feature the similar striking patterns as the company's Artisan Tea Tins and Glass Canisters.

The company says that the new product line is ideal for cafes, restaurants, and other hospitality spaces, which can now provide both loose-leaf tea and single-serve tea to their customers.

The company started its rebranding process last year and has introduced an updated logo and a modern packaging.

As part of the redesign process, the company reorganized some of its most popular teas into Collections and created custom patterns for every tea.

The newly introduced sachets will be available for most of the Classic Collection along with few other popular teas and blends.

10 varieties of retail-ready boxes of 12 teabags are available and they include a sampler box and Art of Tea's popular Earl Grey Crème blend.

One of the company’s popular seasonal blend Dark Chocolate Peppermint will be available in teabags through Fall and Winter.

Art of Tea is a Los Angeles, California-based tea importer and wholesaler. The company claims to be using carefully selected ingredients which are directly sourced from growers.

It also claims to hand blend and custom craft the finest organic teas and botanicals. The company supplies its products to hospitality businesses and retail customers across the country.

Image: Art of Tea’s new tea packaging line-up. Photo: Courtesy of PRNewswire.